No BS Time Management for Entrepreneurs

Description

107 pages
$8.95
ISBN 1-55180-033-0
DDC 650.1

Author

Publisher

Year

1996

Contributor

Reviewed by Steve Pitt

Steve Pitt is a Toronto-based freelance writer and an award-winning journalist. He has written many young adult and children's books, including Day of the Flying Fox: The True Story of World War II Pilot Charley Fox.

Review

“Let there be no mistake. I think you deserve to be rich. I think you
have a right to be rich. I think you provide enormous service to society
by getting and being rich. I think government should be forbidden from
penalising or attacking you for being rich.”

This is a no B.S. sample of what you will get if you buy this book by
Dan Kennedy, a writer/broadcaster/lecturer who moved to Arizona so that
he would not have to waste time mowing lawns or shoveling snow. Kennedy
makes his money telling entrepreneurs how to make money. He has written
numerous books on the subject. Most have the expression “No B.S.” in
the title. Perhaps he saves time thinking up new titles this way.

The main theme of this book is how to become rich by saving time.
Kennedy describes technology, travel, and employees with emotional
problems as “time vampires.” He has tips on how to get the most
efficient use out of fax machines and airline ticket agents. As for
employees, “[i]f you happen to have some of these overreactive,
emotionally wrought weepers in your organization, get rid of them if you
can,” he writes. If you can’t, shut the door and do not answer the
telephone.

It should be noted that Kennedy makes most of his money on the
self-help lecture circuit. This genre generally offers a quick fix to a
perceived problem, be it flabby thighs or a sagging bottom line. While
Kennedy offers many sensible solutions to simple time-management
problems, when he applies the same quick-fix solutions to human
problems, his “kick butt” bravado sounds much less astute. Like
miracle diets and instant self-esteem programs, Kennedy’s solutions
tend to treat the symptoms while ignoring the problem.

Citation

Kennedy, Dan., “No BS Time Management for Entrepreneurs,” Canadian Book Review Annual Online, accessed November 10, 2024, https://cbra.library.utoronto.ca/items/show/5576.